Marketing is part of the Microsoft Dynamics 365 solution, it is a comprehensive tool for marketing activities that can be used to plan, conduct and control marketing campaigns. The package includes various functionalities, including:
- Visual designer for creating text messages or e-mail campaigns – easy drag-n-drop design; possibility to preview the presentation on various devices, including mobile ones.
- Advanced tools for managing leads – enabling personalization of content for specific groups – leads.
- Easy communication with the Sales department, including sharing the calendar and access to marketing activities.
- Microsoft Social Engagement – to study marketing activities in social media.
- Marketing Intelligence – provides insight into the effects of campaigns carried out – real-time reporting using known tools like Excel, PowerBi.
It provides full integration of all marketing processes. Planning, budgeting and tracking of campaigns is carried out using one platform – available for your team, other departments or agencies.
More information available on dynamics.microsoft.com/pl-pl/.